DataPulse

Integrate Data
Company Overview - Data Pulse backgrounder
Product Overview - Census Level Dataset - COVETRUS
Product Overview - EMCPulse
Data Pulse - EMC pulse - slick - sep 2019 US-lttr PRESS
Product Overview - Census Level Dataset - GO DADDY
Product Overview - Census Level Dataset - SLACK
Product Overview - Census Level Dataset - ZOOM
DataPulse Coverage 2021
Data Pulse - WIX - may 2020 US-lttr v1
Subscription Details 
The typical model is $20,000 per ticker for an annual subscription with 12 monthly deliveries. This includes monthly walkthrough meetings and predictive analytics on a quarterly basis for some datasets.
Update Granularity 
Data is collected on a real time basis and delivered either monthly or daily
Price 
$10-50K

DataPulse specializes in enterprise adoption data & associated predictive insights for cloud-based offerings. All datasets are census level (not sample reliant) & global in scope. They answer the following types of questions for selected entities:

(1) Who are its customers; what are their levels of revenue contribution

(2) What are the indicators of enterprise-wide adoption/usage?

(3) How many paying customers does it have; how are they distributed?

(4) How is the customer set changing over time – adds/churn/migrations?

(5) What are the potential revenue impacts?

Collection Methodology 
DataPulse uses a global network of sensors consisting of owned and partnered sources to collect data on Internet infrastructure usage by specific tech businesses. Proprietary processes are
applied to the raw data that identify how these businesses use the Internet, their customers’ identities, counts and trends from month to month and quarter to quarter. By design, the data and end deliverables do not contain any PII or MNPI. DataPulse does not and cannot see information about individuals or the content of user to user communications. Its focus is tracking
activity at the service provider level to discover B2B relationships corresponding to critical metrics.
Regional Coverage 
Global
History 
All datasets have at least one year of history; some 2.
Cadence 
Monthly for most datasets. Daily available for some.
Themes Covered 
Cloud, SaaS
Known Biases 
Limited visibility in China
Granularity of Data 
Cloud service customers by name & subscription level. Customer adds, migrations, churn and associated metrics/predictive analytics.
Sectors / Companies 
Fundamental, Technology provider
  • Slack ($WORK)
  • Zoom ($ZM)
  • GoDaddy ($GDDY) 
  • WIX
  • Covetrus ($CVET)
  • EMCPulse – email/collaboration solution compendium covering MSFT Office 365, G Suite, and GoDaddy
  • Others in R&D